Project Img
Location:
NEOM, Saudi Arabia
Completed:
2022
Client:
NEOM – Professional Village Operations Team

"NEOM Residential Wayfinding” – A large-scale signage project for NEOM’s Professional Village, focused on residential clarity, branding, and nighttime navigation.

Every detail — from door numbers to large building plaques — was crafted to enhance visibility, consistency, and user experience. The signage design supports both navigation and the futuristic identity of NEOM’s residential layout.

Signage Execution in NEOM’s Professional Village

Designing Clarity in a Complex Layout

From large building plaques to fine unit door tags, this signage rollout required precision, coordination, and durability — especially in an environment like NEOM. Working across multiple residential zones, our fabrication team tailored each acrylic panel to match the architectural tones of the buildings and NEOM’s visual guidelines.

Materials & Manufacturing

  • UV-Stable Acrylic Sheets – used for both day and night clarity
  • Backlit LED Integration – applied on key building markers
  • Dual-Language Print – Arabic and English labeling, ensuring universal accessibility
  • Aluminum Reinforcement – for structural integrity under desert exposure

Installation Strategy

We worked systematically across building clusters (Z3 Blocks I-12, I-13, and J-13), carefully aligning installations with pre-installed piping, electrical routing, and solar heater placements. Our install team used scaffold access and precision leveling tools to ensure consistency across façades.

Special Notes

  • The Beauty Salon sign was custom-developed with a subtle branding touch, balancing simplicity and professionalism.
  • Unit number signs were laser-cut, mounted uniformly on over 100 doors, and inspected post-installation during a night-visibility test.
  • Exterior board lighting was calibrated to avoid glare while remaining visible from major walkways and roads inside the village.
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